A Bridge Between Government and Supermarkets

The Philippine Amalgamated Supermakets Association represents its members in meetings with government agencies such as the DTI, FPA, BIR, MMDA and others. The Association actively participates in these agencies' policy­making in areas affecting the industry. Government campaigns and concerns are taken into consideration in PAGASA's promos. Sales Promos have been made on Consumers Welfare Week as a tie­up between the DTI and PAGASA. The DTI's Consumer Welfare Desks and price monitoring activities are examples where sharing of joint responsibilities between the two parties are very visible. Current concerns of PAGASA that have to do with government revolve around the issues fo retail liberalization and the proliferaton of duty­shops.